O Study Tour is a program of technical visits to the main retailers, shopping malls and franchises in São Paulo (fully developed by GS & MD) that inspires participants in relation to operations, store execution and offer of products and services.
Through the visits the participants know the operations and strategic vision of several successful cases. The program includes establishments of different concepts and segments, such as fashion, food, service, beauty and wellbeing among others.
The expertise of executives from the visited establishments, together with the GS & MD team, provides a better understanding of the strategic pillars of each brand, such as purpose, visual mershandising, human capital, technology, digital activation, processes, assortments, services, marketing, Supply Chain .
What is seen in technical visits:
- PURPOSE OF THE BRAND
- STRATEGIC DESIGN
- HUMAN CAPITAL
- DIGITAL ACTIVATION
- MARKETING AND COMMUNICATION
- SUPPLY CHAIN
We will analyze solutions that involve technology, standardization of execution and insights not only from the point of view of the clients, but also from the vision of the manager of the business.
Want to know the main cases of Brazilian retail?